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Entertainment

We’re here to lead the way in helping our clients navigate change for lasting success

Q3 2024

Trackers

Streaming Video Tracker - North American Update: June 2024

The Streaming Video Tracker, formerly known as the OTT Video Market Tracker, keeps companies abreast of 400+ North American OTT services, providing details on current players, new entrants, and trends in the OTT video services market. Services tracked include subscription, transactional, and ad-supported services that deliver professionally created content to consumers on internet-connected devices.

Contact Parks Associates for information and subscription options for the Streaming Video Tracker service.

Purchase

How Brand Ecosystems Shape Consumer Tech Choices. 3

Becoming the Brand of Choice. 4

Similarities Between Hardware and Services Markets. 5

Why the Market is Moving to Ecosystems. 5

The Advantage to Bundles. 6

How Ecosystems Retain Customers. 8

Brand Loyalty: Why it is Important and Why it Matters. 8

Downside of Tech Ecosystems: Lack of Innovation and Competing Interests. 9

June Entertainment News. 10

Congress Questions Venu Sports’ Impact on Pay TV. 10

Canada Imposes 5% Fee on Streaming Services. 11

Traditional Advertisers Could Face New AI Regulations. 11

Walmart+ Subscriber Perks Now Include Free Streaming. 13

Prices Increase for Ad-Free Max Subscriptions. 14

Chicken Soup Fails to Meet Terms for $175 Million Debt Forbearance Agreement. 16

Service Changes: Platforms, Business Models, and News. 17

Citations. 20