Parks Associates

Latest Insights

01/09/2025

Parks Associates: CES highlights innovation as US regulatory market set to shift in 2025

01/02/2025

Parks Associates: Video doorbells have a 71% service attach rate, one of the highest among smart home devices

12/18/2024

Parks Associates: ARPU for double-, triple-, and quad-play home service bundles shows an increase in 2024 compared to 2023

12/05/2024

Parks Associates: Apartment residents consume more digital content than residents in condos or single-family homes

11/21/2024

Spending on standalone mobile phone, internet service, and pay TV increased again in Q3 2024

11/13/2024

Parks Associates: 32% of multifamily owners and operators plan on deploying, upgrading, or replacing EV charging stations within the next 12 months

11/12/2024

Parks Associates releases top 10 list of US SVOD services with Prime Video, Netflix, and Disney+ in top three positions

10/31/2024

Multifamily properties are deploying electronic access control systems to meet expectations and enhance security

10/23/2024

Parks Associates: Pro-install is stronger in summer for smart home solutions; retail sales expected to increase for holiday season

10/22/2024

Parks Associates: More consumers of leading streaming services now opt for basic tiers with ads over more costly, ad-free premium tiers

10/10/2024

Twenty-four percent of multifamily owners/operators have a smart building provider or aggregator

10/01/2024

Parks Associates: Emergency response is among the most valued smart speaker features

09/24/2024

Parks Associates: Smart video devices will generate $2.4 billion in standalone services by 2027

09/19/2024

Many older multifamily properties struggle to provide reliable Wi-Fi, according to Parks Associates

09/17/2024

Parks Associates: Nearly one-third of wearables households reports purchasing or subscribing to a premium app or service

09/12/2024

Parks Associates: Over 75% of key MDU decision makers plan on upgrading or replacing electronic access control solutions

09/04/2024

Parks Associates: HP overtakes Apple in Q1 2024 laptop sales

08/28/2024

Nearly 50% of US internet households own and use a wearable

08/26/2024

81% of those rating streaming ads as relevant to the show’s content also express interest in T-commerce

08/20/2024

Parks Associates: Nearly 40% of households who do not use generative AI tools do not see the value in them

02/18/2025

CONNECTIONS Summit Recap: Home Security: Trends and Transformations

02/11/2025

CONNECTIONS Summit Recap: Navigating the Multifamily IoT Markets

02/04/2025

CONNECTIONS Summit Recap: Demand for Energy Management at Home

01/29/2025

CES 2025: Top 5 Smart Home Trends

01/28/2025

CONNECTIONS Summit Recap: Smart Home Standards & Platforms: Who’s Winning

01/21/2025

CONNECTIONS Summit Recap: Profitability in the Connected Home

01/14/2025

Ubiety Technologies Announces $10 Million in Series A-1 Funding

01/14/2025

CONNECTIONS Summit Recap: AI in the Smart Home Applications and Ethics

01/10/2025

Digital Health at CES 2025 - Key Takeaways

12/19/2024

Navigating Profitability and Growth in the Connected Home Ecosystem

12/17/2024

Smart Home Market Update: Challenges and Opportunities

12/11/2024

Smart Spaces Keynote Highlight: Ambient Property Technologies

12/05/2024

Johnson Controls Sponsors CONNECTIONS Summit 2025

12/05/2024

Schlage joins CONNECTIONS as Platinum Smart Lock Sponsor

11/19/2024

Future of Video Speaker Highlight: Vevo

11/15/2024

Future of Video Speaker Highlight: Crunchyroll

11/14/2024

Z-Wave Announced as Event Sponsor for 2025

11/12/2024

Parks Associates Releases Top 10 List of US SVOD Services

10/25/2024

Alarm.com Announces Platinum Sponsorship for 2025 Parks Associates Events

10/25/2024

Savant Joins Smart Energy Summit at DISTRIBUTECH as Lunch Sponsor

01/12/2025

Burning Los Angeles homes livestreamed their own destruction as owners watched

01/08/2025

Parks Associates: Expect Consolidation Among Streamers to Accelerate in 2025

01/07/2025

22% of US households get bundled Internet, mobile services

01/06/2025

New Sharp TVs will introduce TiVo’s operating system to US

01/06/2025

Amazon's Ring announces smart smoke alarm as CES tech-palooza kicks off

01/03/2025

Parks Associates: ARPU for traditional home service bundles increased in 2024

01/01/2025

1 Growth Stock Down 84% to Buy Right Now

12/24/2024

Netflix bets big on Christmas NFL streaming

12/19/2024

Research: ARPU for US bundled services increasing

12/18/2024

2025 Security Industry Predictions: Elizabeth Parks, President and CMO, Parks Associates

12/18/2024

Parks Associates Launches Strategic Consulting Unit

12/17/2024

The Smart Money: The Evolution of Smart Locks in Smart Homes

12/12/2024

Don’t Interrupt My Show! and Other Consumer Concerns with Interactive Streaming

12/10/2024

Parks: 37% of Connected TV Homes Use Samsung Consumer Electronics

12/10/2024

Roku wants to grow to 100 million active user accounts in next 18 months

12/10/2024

Samsung Leads in U.S. Smart TV Ownership

12/09/2024

Streaming power players and modern ecosystem dynamics: Lee

12/03/2024

Technical Support Needs are Influenced by Number of Devices in the Home

11/22/2024

Survey: US spend on standalone mobile, internet, pay-TV rises

11/20/2024

A ‘fair, scaled market’: Why The Trade Desk is launching a TV OS

Upcoming Events

December 22

Wi-Fi World Congress USA 2025

Elizabeth Parks, President and CMO, Parks Associates, will be speaking at the Wi-Fi World Congress USA 2025 in the "Analyst session: Present & future of smart home IoT, smart build...

Analysts

Tricia Parks

Founder

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John Barrett

Director of Consumer Analytics

@ParksData

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Yilan Jiang

Senior Director of Consumer Analytics

@YilanJiang

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Elizabeth Parks

President and Chief Marketing Officer

@elizparks

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Mindi Sue Sternblitz-Rubenstein

VP, Marketing

@mindisue00

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Jennifer Kent

Vice President, Research

@JenniferMKent

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Kristen Hanich

Director of Research

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Yuting Mu

Consumer Insights Analyst I

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