The subscription landscape is growing increasingly complex, with consumers embracing more subscription services than ever across entertainment, retail, fitness, transportation, and other areas of their lives.
This white paper draws on the results of 10 interviews with executives representing leading subscription companies across the streaming video, streaming music, health and fitness, educational services, and productivity services markets. In this research, leading executives share their best practices and strategies to maximize the returns of their partnerships and to avoid and mitigate pain points.
