The Lightning Motorcycle isn't the first high-performance electric drive vehicle either. Tesla got its start outfitting Lotus Elise sports cars with specialized electric motors. And much like Tesla helping change people's perceptions about cars, Lightning could do the same for motorcycles, analysts say.
"It upends the prevailing wisdom that going electric sacrifices performance," Parks Associates analyst Jennifer Kent said. "Lightning Motorcycles has proved that electric motorcycles can perform -- or even outperform -- traditional gas bikes."
From the article "Electric superbike rolls out to everyday street drivers" by Dara Kerr.
Smartwatch users want their devices to work well, particularly with their similarly branded smartphones, but they are beginning to consider their fashion bona fides as well. According to new re...
In 2013, mobile video will be just 13% of all digital video ad spending, about $520 million. By 2017, analysts expect it to be 30% of all digital video ad spending. Research from Parks Associat...
This year, U.S. online video ad revenue is on pace to exceed $1.3 billion, according to new research from Parks Associates. The report attributes the healthy numbers to steady growth in online video...
According to Parks Associates projections, advanced advertising revenue for the pay-TV industry will grow from $130 million in 2010, or 0.5% of their total ad revenue, to more than $4 billion by 201...
