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Last month, market intelligence firm Parks Associates released a study with shattering news: women buy more tech than men — and then use it more. According to the study, more women were interested in tablets, laptops and smartphones; women bought more gadgets on average; and, once the devices were in hand, more women were using them to watch movies, listen to music, interact online and play social games.
From the article, "Beyond the pink veneer" by Michelle Starr
Mobile data traffic has more than doubled in each of the last four years, and the consumer appetite for data will push worldwide 4G/LTE subscribership over 560 million by 2016, according to interna...
Mobile data traffic has more than doubled in each of the last four years, and the consumer appetite for data will push worldwide 4G/LTE subscribership over 560 million by 2016, according to interna...
Roku, which sells the eponymous set-top box that brings streaming video and apps to TVs, was founded in 2002. But it rose to prominence only in the past several years, as consumer appetite for stre...
Parks Associates, a research firm, has released the results from its Apple iPhone Siri Users study, which finds that Siri is primarily used to make phone calls and send text messages. The report fo...
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