Last month, market intelligence firm Parks Associates released a study with shattering news: women buy more tech than men — and then use it more. According to the study, more women were interested in tablets, laptops and smartphones; women bought more gadgets on average; and, once the devices were in hand, more women were using them to watch movies, listen to music, interact online and play social games.
From the article, "Beyond the pink veneer" by Michelle Starr
"Americans watch lots of video on their computers. More than 12 million people paid for this kind of content last year, according to a study by Parks Associates, a research and analyst firm that stu...
The effort comes as millions worldwide play such games every day. According to a recent study by Parks Associates of Dallas, revenue from online games is expected to grow from about $1.1 billion las...
For more than a decade, telecommunications companies have spent billions of dollars installing the fiber-optic lines that pave the so-called information superhighway. Kurt Scherf, a vice presiden...
Here's the concept: Many people today have gobs of digital photos, digital music, even digital movies stored on their home computers. That's nice, but users are tied to computers to get at their goo...
