The average number of connected devices owned by US broadband households continues to climb. This research examines the growing ecosystem of connected products that are emerging in the different rooms throughout broadband households. It examines the preferred devices, use cases, and user interfaces that are unique to each room in the home, highlighting the smart home opportunities for growth inside the home.
Consumer Analytics: Smart Home Devices and Services Track
Key Questions Answered
Survey Methodology
Defining Heads of Broadband Households
Definitions and Abbreviations
Reading Parks Associates Charts
Executive Summary
Industry Insight
Room-by-Room at a Glance – Top Five Connected Devices by Room
Room-by-Room at a Glance – Smart Home Device Room Penetration
Key Findings and Market Impact
Smart Home Device Ownership
Smart Home Device Ownership (2014 - 2019)
Smart Home Device Adoption – Top 10 (Q2/19)
Smart Home Device Adoption, Cont’d (Q2/19)
Smart Appliance Adoption (Q2/19)
Health & Fitness Device Adoption (Q2/19)
Maternal & Baby Connected Device Adoption (Q2/19)
A Room-by-Room Analysis – Research Methodology
Room-by-Room – Research Methodology
Hallway or Entrance
Smart Home Device Landscape – Hallway or Entrance
Smart Home Brand Landscape – Hallway or Entrance
Smart Home Use Cases – Hallway or Entrance
Smart Home Device Placement by Room - Hallway or Entrance (Q2/19)
Smart Home Device Placement Intention by Room - Hallway or Entrance (Q2/19)
Living or Family Room
Smart Home Device Landscape – Living or Family Room
Smart Home Brand Landscape – Living or Family Room
Smart Home Use Cases – Living or Family Room
Smart Home Device Placement by Room - Living or Family Room (Q2/19)
Smart Home Device Placement Intention by Room - Living or Family Room (Q2/19)
Kitchen
Smart Home Device Landscape – Kitchen
Smart Home Brand Landscape – Kitchen
Smart Home Use Cases – Kitchen
Smart Home Device Placement by Room - Kitchen (Q2/19)
Smart Home Device Placement Intention by Room - Kitchen (Q2/19)
Utility or Laundry Room
Smart Home Device Landscape – Utility or Laundry Room
Smart Home Brand Landscape – Utility or Laundry Room
Smart Home Use Cases – Utility or Laundry Room
Smart Home Device Placement by Room - Utility or Laundry Room (Q2/19)
Smart Home Device Placement Intention by Room - Utility or Laundry Room (Q2/19)
Master Bedroom
Smart Home Device Landscape – Master Bedroom
Smart Home Brand Landscape – Master Bedroom
Smart Home Use Cases – Master Bedroom
Smart Home Device Placement by Rooms - Master Bedroom (Q2/19)
Smart Home Device Placement Intention by Room - Master Bedroom (Q2/19)
Bathroom
Smart Home Device Landscape – Bathroom
Smart Home Brand Landscape – Bathroom
Smart Home Use Cases – Bathroom
Smart Home Device Placement by Room - Bathroom (Q2/19)
Smart Home Device Placement Intention by Room - Bathroom (Q2/19)
Other Bedrooms
Smart Home Device Landscape – Other Bedrooms
Smart Home Brand Landscape – Other Bedrooms
Smart Home Use Cases – Other Bedrooms
Smart Home Device Placement by Rooms - Other Bedrooms (Q2/19)
Smart Home Device Placement Intention by Room - Other Bedrooms (Q2/19)
Patio or Outdoors
Smart Home Device Landscape – Patio or Outdoors
Smart Home Brand Landscape – Patio or Outdoors
Smart Home Use Cases – Patio or Outdoors
Smart Home Device Placement by Room - Patio or Outdoors (Q2/19)
Smart Home Device Placement Intention by Room - Patio or Outdoors (Q2/19)
Whole Home
Smart Home Device Landscape – Whole Home
Smart Home Brand Landscape – Whole Home
Smart Home Use Cases – Whole Home
Appealing Actions for Wake-up Routine (Q2/19)
Appealing Actions for Away Routine (Q2/19)
Appealing Actions for Bedtime Routine (Q2/19)
Smart Device Preferred Control Method
Preferred Control Method for Smart Home Devices (Q2/19)
Preferred Control Method by Ownership Segment (Q2/19)
Preferred Control Method by Age Group (Q2/19)
Published by Parks Associates
© October 2019
All rights reserved. No part of this book may be reproduced, in any form or by any means, without permission in writing from the publisher.
Printed in the United States of America.
Disclaimer
Parks Associates has made every reasonable effort to ensure that all information in this report is correct. We assume no responsibility for any inadvertent errors.
