Data analytics, machine learning, and artificial intelligence are entering the home in smart products and services, creating value for both consumers and solution providers. Video storage services are a significant source of recurring revenue, and video analytics are drastically improving the user experience with video storage, event triggers, and viewing. Smart thermostats use analytics to understand household patterns and optimize room comfort and cost savings. Biometric data can be used to authenticate services and provide more personalized experiences. This research examines how consumers value product and service capabilities enabled by data and connectivity.
Consumer Analytics: Home Security Track
Key Questions Answered
Survey Methodology
Reading Parks Associates Charts
Executive Summary
Industry Insight
Key Findings and Market Impact
The Basics of Smart Home Devices
Smart Home Device Ownership (2014 - 2018)
Smart Home Device Ownership (2014 - 2019)
Smart Energy & Misc. Device Ownership (2014 - 2019)
Smart Safety & Security Device Ownership (2014 - 2019)
Security Analytics
Appeal of Security Related Alerts (Q4/18)
Demographic Breakdown Among Those Rating Security Alerts Highly Appealing (Q4/18)
Housing Factor Breakdown Among Those Rating Security Alerts Highly Appealing (Q4/18)
Highly Appealing Security Alerts Among Security System Owners (Q4/18)
Highly Appealing Security Alert Features Among Professional Monitoring vs. Self Monitored HHs (Q4/18)
Highly Appealing Security Alerts Among Smart Home Device Owners Who Recently Experienced Specified Life Event (Q4/18)
Highly Appealing Security Alerts Among Networked Camera and Smart Video Door Bell Owners (Q4/18)
Health Analytics
Appeal of Health Related Alerts (Q4/18)
Demographic Breakdown Among Those Rating Health Alerts Highly Appealing (Q4/18)
Housing Factor Breakdown Demographic Breakdown Among Those Rating Health Alerts Highly Appealing (Q4/18)
Highly Appealing Health Alerts Among Professional Monitored vs. Self-monitored Households (Q4/18)
Wearable Analytics
Appeal of Monitoring Features on Wearable Devices (Q4/18)
Demographic Breakdown Among Those Rating Monitoring Features on Wearable Devices Highly Appealing (Q4/18)
Housing Factor Breakdown Among Those Rating Monitoring Features on Wearable Devices Highly Appealing (Q4/18)
Highly Appealing Monitoring Features of Wearable Devices Among Smart Home Device Owners Considering Smart Watch Valuable/Familiar/Affordable (Q4/18)
Highly Appealing Monitoring Features on Wearable Devices Among Professional Monitored vs. Self-monitored HHs (Q4/18)
Highly Appealing Monitoring Features on Wearable Devices Among Smart Lighting Device And Smart Thermostat Owners (Q4/18)
Highly Appealing Monitoring Features for Wearable Devices Among Home Control System & Smart Home Device Owners (Q4/18)
Energy Analytics
Appeal of Energy Management Solutions (Q4/18)
Demographic Breakdown of Those Rating Energy Management Solutions Highly Appealing (Q4/18)
Housing Factor Breakdown Among Those Rating Energy Management Solutions Highly Appealing (Q4/18)
Highly Appealing Energy Management Solutions Among Smart Energy Device Owners (Q4/18)
Highly Appealing Energy Management Solutions Among Those Who Think Being Green is Very Important (Q4/18)
Overall AI Use Case Appeal
Top 10 Appealing Use Cases of Artificially Intelligent Home (Q4/18)
TURF Analysis
Optimal Artificially Intelligent Home Use Case Combinations (TURF Analysis)
Smart Home Device Intenders: AI Feature Importance
Smart Lighting: Importance of Product Capabilities (Q4/18)
Smart Thermostat: Importance of Product Capabilities (Q4/18)
Networked Camera: Importance of Product Capabilities (Q4/18)
Access Control Devices: Importance of Product Capabilities (Q4/18)
Smart Speaker: Importance of Product Capabilities (Q4/18)
Home Automation Preferences
Definitions for Degree of Automation
Tier 1: Top 5 Home Automation Preferences (Q4/18)
Tier 2: Middle 5 Home Automation Preferences (Q4/18)
Tier 3: Bottom 7 Home Automation Preferences (Q4/18)
Appendix
Published by Parks Associates
© June 2019 All rights reserved. No part of this book may be reproduced, in any form or by any means, without permission in writing from the publisher.
Printed in the United States of America.
Disclaimer
Parks Associates has made every reasonable effort to ensure that all information in this report is correct. We assume no responsibility for any inadvertent errors.
