“Consumer concerns about data privacy and security, including both the unauthorized hacking of devices and theft of device data, consistently rank as one of the leading concerns about connecting devices to the Internet,” says Brad Russell, Research Director for Connected Home, Parks Associates. “Companies are working to adopt best practices for IoT data security and management to allay concerns and deliver peace of mind, including more stringent efforts to secure the home network by deep inspection of incoming and outgoing traffic and monitoring of edge devices to alert for anomalous behavior.”
From the press release "The Connected Home is Growing: WiFi Router Outranks Smartphone as #1 Technology US Adults Can’t Live Without for More Than One Day."
According to a recent report of Parks Associates, 49% of people say that they see value in bringing sleep data collected from their sleep tracker to their doctor if needed. This is why we developed Sl...
"Parks Associates research reports 29 percent of seniors age 65 and older find it appealing to have a video consultation with a doctor directly through their TV," said Elizabeth Parks, senior vice pre...
According to Parks Associates' research, there are currently a little over three million users of personal emergency response products and services in the United States, mostly in older households....
Among those consumers who have converted to become a smart home family, research reveals that the smart home industry is indeed growing! According to recent data from Parks Associates, additional smar...
