With about 11% of broadband-using households receiving streaming services via account sharing, according to a May report by market research firm Parks Associates, media companies stand to lose millions in revenue. But as Glenn Hower, a research analyst at Parks, says, the loss is just a drop in the bucket. “It’s a multi-, multibillion dollar industry,” Hower says. “It’s not quite as big of a deal as it could be.”
The industry as a whole will lose about $500 million in 2015 to password sharing, Hower estimates. The practice straddles the line between playing by the rules and pirating content, or, as he puts it, “piracy lite,” he says.
From the article "Why sharing your Netflix password is considered piracy ‘lite’" by Kathleen Burke.
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According to a recent report from research firm Parks Associates, services that stream television channels via the internet — known as virtual multichannel video programming distributors (vMVPDs) — ha...
Amazon also offers transactional (both purchase and rental) and subscription streaming through Amazon Prime Video, continuing to forge partnerships with cablers such as Cox, which added the service to...
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