According to a report from Parks Associates, Roku is the leading player in the US streaming device market, with a share of 37% as of 2014. The chart below shows that Google Chromecast ranked second in this market, with a share of 19%. Apple TV and Amazon Fire TV devices are the third and fourth largest players in this market, respectively.
From the article "Why Amazon Took a Risk by Barring Sales of Apple TV and Chromecast" by Puneet Sikka.
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Analysts say Roku has shown great upside by diversifying its revenue away from chiefly hardware to partnerships and advertising over its platform. “Over the past two-and-a-half years, Roku has expa...
Analysts say Roku has shown great upside by diversifying its revenue away from chiefly hardware to partnerships and advertising over its platform. "Over the past two-and-a-half years, Roku has expa...
New Parks Associates research in the firm's Smart Home Tracker finds smart home mainstays are strengthening their offerings by acquiring smaller companies with deep expertise. Parks Associates' Sma...
