Video creators on Vessel keep 70% of ad revenue, compared with 55% that is typical on YouTube, plus 60% of Vessel subscription revenue.
With those incentives, the new service will be an easier sell to creators than offering viewers who are used to watching videos for free, said director of research at Parks Associates.
"Vessel must rely on content creators' popularity and self-marketing to entice their loyal viewers into paying a monthly fee," he said.
From the article "Video site Vessel bets fans will pay for early access" by Lisa Richwine, REUTERS.
The latest entry in our 2025 Security Industry Predictions series is Elizabeth Parks, president and chief marketing officer at Parks Associates, which produces research about what’s going on in the ph...
Consumer technology research firm Parks Associates is launching its new Strategic Consulting Unit, a new initiative designed to help companies refine their strategies and product and service offerings...
Parks Associates’ Home Services Dashboard, an ongoing research project analyzing consumer surveys of 8,000 US Internet households, reveals ARPU for traditional services bundled with home Internet incr...
Parks Associates estimates $13 billion in annual revenues for professional monitoring of residential security systems and video devices by 2025. Going forward, we project the strongest growth for prof...
