Video creators on Vessel keep 70% of ad revenue, compared with 55% that is typical on YouTube, plus 60% of Vessel subscription revenue.
With those incentives, the new service will be an easier sell to creators than offering viewers who are used to watching videos for free, said director of research at Parks Associates.
"Vessel must rely on content creators' popularity and self-marketing to entice their loyal viewers into paying a monthly fee," he said.
From the article "Video site Vessel bets fans will pay for early access" by Lisa Richwine, REUTERS.
Those who prefer streaming video-on-demand aren’t shy about sharing passwords. About 6 percent of U.S. broadband households use an over-the-top video service paid by someone living outside of the hous...
According to new Parks Associates research published ahead of the 2016 International Consumer Electronics Show (CES), 44% of car owners in US broadband households already have some a connected car fea...
On the other hand, achieving such a feat may not be as easy it seems. Data published by Parks Associates highlights that during the past 12 months, approximately 50% of Hulu’s subscribers have not opt...
Parks Associates has hosted the final day of the company’s 20th annual CONNECTIONS conference in San Francisco with panel discussions moderated by the firm’s analysts and featuring executives from com...
