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November 02, 2016
The idea of consumers treating smartwatches as voice communication devices to make and receive phone calls hasn’t quite materialized.
Rather, smartwatches are being used more as devices for activity tracking and text-based communication, based on a new study.
Last on the list of what people’s daily smartwatch activity is making or receiving phone calls, according to the study by Parks Associates.
From the article "Top Smartwatch Daily Activities: Fitness Tracking, Notifications" by Chuck Martin.
The Matter certification is quickly becoming a must-have for U.S. households looking to purchase smart home devices, according to new findings from market research firm Parks Associates. Parks...
A report released by Parks Associates this year found that small, local security dealer businesses are struggling to keep up with national tech-first, online-first players with a presence in multiple...
Overall, sports-rights spending is projected to jump from $15.3 billion this year to $22 billion by 2027, according to data released by consultancy Parks Associates at its recent “Future of Video” con...
That all-inclusive model might not be sustainable in a world where consumers can treat paid TV like they treat streaming platforms, said Jennifer Kent, vice president of research at Parks Associates....
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