Before we go any further, let’s look at the vastness of the IoT space for a moment. The global Internet of Things market will grow to $1.7 trillion in 2020 from $655.8 billion in 2014. According to Gartner, 8.4 billion connected 'things' will be in use in 2017, up 31% from the prior year. Total spending on endpoints and services are said to reach almost $2 trillion in 2017. The consumer segment is the largest user of connected things with 5.2 billion units in 2017, and represents 63% of the overall number of applications in use. A Parks Associates white paper puts an average of 5.4 smart devices in US households in 2017. And businesses are on pace to employ 3.1 billion connected things in 2017. When it comes to the nature of devices being spent on, consumers will indulge in automotive systems and home-based applications like smart TVs, digital set-top boxes, and appliances while businesses will use more smart electric meters and commercial security cameras.
From the article "The two, opposing IoT r/evolutions in play" by Sameer Soman.
Over a half of US broadband households have a combination of pay-TV and at least one OTT service, Parks Associates found. Also, the research found that approximately 33% of cord-cutters would have sta...
Broadly, Roku has been able to capitalize on the secular viewership shift from linear TV to OTT platforms. In August 2017, Parks Associates found that Roku had a 37% share of the streaming media playe...
TV audiences have fractured, with over half of US households streaming OTT content daily, according to recent Parks Associates research. Advertisers have followed suit, and 2016 marked the first year...
The addition of multiroom functionality for the HomePod advances Apple's strategy for the product, said Dina Abdelrazik, research analyst at Parks Associates. "Its market entry approach was to intr...
