According to Parks Associates’ latest research study, Smart Lighting Market Assessment, smart lighting product demand softened in 2022, following general spending and home renovation trends.
Parks Associates research shows 13% of U.S. internet households have at least one smart light bulb, and 8% own a smart plug/power strip.
Parks Associates research also finds that the top concern for smart lighting consumers – as is the case for many smart home device users – is interoperability.
From the article, "The Smart Money: The Power of Smart Lighting" by Jennifer Kent
And health leaders continue to bridge the digital divide among older adults, who have shown incredible growth and familiarity with telehealth during the pandemic, Jennifer Kent with market research fi...
A recent survey by market research firm Parks Associates shows that 60 percent of people age 65 and older consider themselves familiar with telehealth. Jennifer Kent, vice president of research at the...
Addison-based Parks Associates, a market research and consulting company that specializes in emerging consumer technology products and services, has promoted three of its key personnel. Dr. Jennife...
The workshop was part of the Connected Health Conference which is hosted by the Personal Connected Health Alliance. Jennifer Kent, director of research quality and product development at Parks Asso...
