Increased use of high-speed Internet may be one reason for that jump, but the top driver, according to Harry Wang, director of mobile and health products research at Parks Associates, is that the devices are becoming more personal and more customized.
Wang tells FierceMobileHealthcare that device makers have found that more sophisticated features and functionality drive consumer interest and use. That's critical, as the devices must be used consistently in order to be effective.
From the article "The rise of health and fitness wearables" by Judy Mottl.
Most consumers haven't caught IoT fever yet. "New research from Parks Associates indicates that just 36% of US broadband households have one smart home device, a percentage that decreases if all house...
Before we go any further, let’s look at the vastness of the IoT space for a moment. The global Internet of Things market will grow to $1.7 trillion in 2020 from $655.8 billion in 2014. According to Ga...
The ongoing disruption was made manifest in the number of consumers tuning into alternate channels: 63% of broadband-enabled households have at least one OTT subscription, according to research from P...
Amazon also offers transactional (both purchase and rental) and subscription streaming through Amazon Prime Video, continuing to forge partnerships with cablers such as Cox, which added the service to...
