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Streaming TV Is Alphabet’s ‘One That Got Away’

Google’s Chromecast streaming-TV device didn’t lose ground, but given that it’s only utilized as a streaming TV device by 17% of streaming video viewers — despite launching in 2013 with considerably less competition at the time — it’s a very un-Google-like result. Parks Associates recently compiled similar data of their own, and came to the same basic conclusion — Chromecast competitors like Amazon’s Fire and Roku are gaining market share, at Google’s expense.

From the article "Streaming TV Is Alphabet’s ‘One That Got Away’" by James Brumley.

Previously In The News

Insurance, the Smart Home, and the Business of Keeping Customers Engaged

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Energy Management at ‘Big Boom Window’ for Integrators

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Study: 73% of Integrators Don’t Offer Cybersecurity Services

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Report: Smart Home Devices Had Biggest Impact on Security Market in 2016

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