“As far as a timeline, three to five years seems a little aggressive,” stated Glenn Hower, an OTT analyst at Dallas-based market research firm Parks Associates. “I don’t think it’s possible.”
From the article "Stocks Focus in Frontline Brokers- AT&T, Inc. (NYSE:T), Square, Inc. (NYSE:SQ)" by Naveen Joshi.
According to researchers at Harvard University, Americans spent nearly $420 billion on home improvements and repairs in 2020, as households modified living spaces for work, school, and leisure in resp...
According to Parks Associates, it only gets worse from here. In its 2022 “OTT Streaming Trends to Watch” white paper, their data shows that the average churn rate was 40% in 2020. Right now, the avera...
New data from Parks Associates found that 40% of internet households live-streamed content over the past 90 days. The Dallas-based research firm found that live-streamed video consumption reached near...
Parks Associates, a market intelligence and consulting company, yesterday released research showing that over 50% of U.S. broadband households stream content on TV screens. “For years, the televisi...
