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April 17, 2016
The growth potential was underscored by a Parks Associates survey that found almost 20 percent of U.S. broadband households own at least one smart-home device, and a lot more consumers want them. About 49 percent of all broadband households plan to buy a smart-home product in the next 12 months, Parks found. Among consumers who own a security system, that percentage jumps to 65 percent.
“Security households, rather than being content with their current system, have a proclivity to add more smart features to their home,” said Parks president Stuart Sikes.
From the article "Smart-Home Suppliers Grow Selections & Connections" by Joseph Palenchar.
In their Tuesday webinar on advancements in smart home technology, Sean Wargo, senior director of marketing intelligence at AVIXA and Brad Russell, research director, connected home, at Parks Associat...
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Parks Associates has announced new research showing more than one-fourth, or 28 percent, of US broadband households own a smart speaker with voice assistant. The international research firm will discu...
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