How big of a selling point, you may ask? Enough that over two thirds of consumers in a recent Parks Associates study said they are interested in a warranty service when they purchase a professionally installed security system.Amazon’s decision to enter the media streamer business has paid off, according to a study from Parks Associates. The research firm found that Amazon’s Fire TV and Fire TV Stick took third place in U.S...
Parks Associates, a Dallas-based market research and consulting firm, released four industry reports that focus on a number of hot topics in the tech industry right now: big data and consumer privacy,...
One major highlight from the reports is that Parks Associates expects that the global annual unit sales for streaming media devices will increase from 30 million units in 2013 to 86 million units by 2...
Parks Associates’ forecasts and history for 2014 and 2015 using dealer data, consumer data, security provider financial information and interviews with manufacturers peg 2014 system sales (all types i...
