Thank you for registering for Parks Associates. We have sent a verification email to your email address along with your temporary password. Please verify your email address via the link in this email as soon as possible. The link expires in 60 minutes.
April 23, 2024
About 80% of U.S. internet connected households own a network router, according to new data from Parks Associates, which cited a quarterly consumer survey of upwards of 10,000 U.S. households.
The research shows 28% of U.S. households plan to purchase a home network router or Wi-Fi extender in the next six months, up from 25% in Q3 2022. Households acquired many new laptops, desktops, and printers during the COVID-19 pandemic, and the increase in planned networking purchases may indicate consumers are looking for solutions that will get these devices to work better together and more efficiently, according to Parks.
Analyst Sarah Lee believes the surge in demand reflects a broader societal transition towards greater reliance on connectivity for both professional and personal use cases.
“The rise of home networking equipment has become a cornerstone in modern living, especially in light of the increasing shift towards remote work and digital lifestyles,” Lee said in a statement.
From the article, "Parks: 80% of U.S. Internet Homes Own a Network Router" by Erik Gruenwedel
Research from Parks Associates finds that the percentage of UK broadband households stating that they are likely to cancel their pay-TV service has increased to 24 per cent in late 2018 from 12 per ce...
More than a third of broadband-equipped households now own at least one remotely monitored internet-connected device, with smart speakers outpacing the next most popular categories — thermostats and n...
Parks Associates research finds that over 50 per cent of US broadband households that subscribed to an OTT video service within the past year indicate that the service trial played a key role in their...
The numbers also suggest customers, at least in the United States, have begun to pick Roku and Amazon over Google. A study by Parks Associates found that the Chromecast now makes up only 11% of the me...
© 2023-2025 Parks Associates. All Rights Reserved. Privacy Policy
Design & Developed By Agency Partner Interactive
We use cookies in this website to give you the best experience on our site and show you relevant ads. To find out more, read our privacy policy and cookie policy .