Parks Associates has hosted the final day of the company’s 20th annual CONNECTIONS conference in San Francisco with panel discussions moderated by the firm’s analysts and featuring executives from companies throughout the IoT space, including Vivint Smart Home, Rovi, AT&T Digital Life, Schneider Electric, Comcast, and Hewlett-Packard. In the opening session “A Look at IoT 2.0,” Tom Kerber, Director, Research, Home Controls & Energy, Parks Associates, discussed business models for the smart home.
From the article "Parks: Top 10 Connected Entertainment Disruptors" by Ian D. Nock.
More than half of all U.S. homes with broadband subscribe to both a pay TV service and at least one over-the-top video service, according to a new study by Parks Associates. In its OTT Video & TV E...
The name YouTube alone carries weight as a signifier of people’s viewing habits migrating online. And for networks taking part in YouTube TV’s launch, that could make coming aboard the service seem li...
Almost one out of three people who use a free trial to try out a streaming video service end up subscribing, researcher Parks Associates said Monday. That "sizeable portion" of trial users dwarfs the...
Hulu CEO Mike Hopkins chalked up the exceptions to rights held by studios on select series. “They have other commitments that they couldn’t free them up for a complete commercial-free offering,” he sa...
