Parks Associates has hosted the final day of the company’s 20th annual CONNECTIONS conference in San Francisco with panel discussions moderated by the firm’s analysts and featuring executives from companies throughout the IoT space, including Vivint Smart Home, Rovi, AT&T Digital Life, Schneider Electric, Comcast, and Hewlett-Packard. In the opening session “A Look at IoT 2.0,” Tom Kerber, Director, Research, Home Controls & Energy, Parks Associates, discussed business models for the smart home.
From the article "Parks: Top 10 Connected Entertainment Disruptors" by Ian D. Nock.
TiVo’s operating system is already in use in Europe, but it faces stiff competition in the U.S. Data shared by Parks Associates in November shows that Amazon, Roku, and Samsung account for 65% of all...
In December, Parks Associates announced that its research project Home Services Dashboard has revealed that ARPU for traditional services bundled with home internet increased year-over-year in 3Q 2024...
“We couldn’t get it going, actually, at our house for some reason,” said Elizabeth Parks, president and chief marketing officer at market research firm Parks Associates. She was one of many viewers...
Whatever the business model is, it's working. Data from ComScore indicates that Roku controls an industry-leading 37% of the United States over-the-top (non-cable) connected-television advertising mar...
