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June 05, 2018
As cable providers continue to jack up prices and flail at efforts to improve customer service, more and more users are cutting the cord and embracing over the air (OTA) broadcasts via antenna. One recent study by Parks Associates found that 20 percent of US broadband households now use digital antennas to enjoy OTA broadcasts, up from 15 percent in early 2015.
From the article "New TV Standard Could Be Huge for Cord Cutters, But Privacy Concerns Linger" by Karl Bode.
The new Hulu service is an attempt by its traditional entertainment company owners to secure their footing in television’s digital future, where streaming has become the norm and competition from deep...
To present the content for this session, the TecHome Builder Summit is bringing in one of the leaders in home technology research. Tom Kerber, the director of IoT strategy for Parks Associates, will b...
The consumer demand for mobile streaming isn’t lacking either. Among U.S. households, more than half want their next car to offer Wi-Fi, according to Jennifer Kent, connected car analyst for Parks Ass...
Parks Associates, a market intelligence firm, claims that while connectivity is still in its infancy, it is moving along rather quickly. “We’re moving past the early adopter phase of connected cars,”...
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