According to research firm Parks Associates, the average U.S. household with internet access owns 17 connected devices. Even if we strike security cameras and wearables from the list, that’s a lot of devices left to read, watch and listen to media content.
From the Nielsen's Insights article, "Need to Know: Why do we need cross-media measurement?"
The Parks OTT Video Market Tracker shows that 55% of UK broadband households and 51% in France are watching TV programming and films online and that 30% of broadband households in the former country a...
Users have the ability to watch live TV, access past and current seasons, and build personal recorded or watch lists – the Grande2Go app can also be used as an extra remote control at home. The new...
The benefit is that you can cancel any time you want, and are only committed on a month-to-month basis. This might serve as a good move for Amazon, allowing people to dip their toes into the Prime wat...
Netflix has by far the most loyal subscribers of its competitors, according to new research by Parks Associates. Analysts found that Netflix subscribers were much less likely to cancel than those o...
