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Smartphones and tablets have already upended the consumer electronics industry having reached near-equal penetration to e-readers and netbooks, according to Parks Associates. And they're expected to have a residual effect on the mobile banking world as well.
From the article, "Mobile Banking Growth Opportunity 'Substantial' " by Aaron Baar
Although low-cost over-the-top TV services continue to gain steam, a somewhat older multichannel TV provider will continue to grow. Dallas-based media researcher Parks Associates says IPTV subs...
More and more consumers are viewing video via over-the-top services, according to just-released research from Parks Associates. About 50% of U.S. broadband homes use subscription or transactional o...
New investments in OTT and recent consolidations in the space seem to show that OTT technology is here to stay. In fact, new research from Parks Associates here shows that OTT video adoption is inc...
In RTB, scale also means having the power to process data at rapid speed. From the time a request comes in, each bidder has 100 milliseconds to respond. In that time, a bidder has to locate the use...
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