According to the research firm Parks Associates, nearly 40 percent of security dealers that offer interactive services today report that half or more of their sales now include at least one smart home device, which is testament to the growing consumer demand. Dealers are listening. The Parks study also found that more than 90 percent of U.S. security dealers offer some form of interactive service, and 75 percent of security sales overall include at least one smart home device.
From the article "Is it ‘Smart’ Home or ‘Connected’ Home?" by Karyn Hodgson.
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"Over the past 18 months and longer we've seen a renaissance in live content, and a lot of that content is moving online with consumer habits," said Brett Sappington, senior director of research at Pa...
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Billy Nayden, an analyst for the research firm Parks Associates, said the TV antenna resurgence is a byproduct of consumers feeling overwhelmed by the many viewing platforms available. Some are even s...
