According to the research firm Parks Associates, nearly 40 percent of security dealers that offer interactive services today report that half or more of their sales now include at least one smart home device, which is testament to the growing consumer demand. Dealers are listening. The Parks study also found that more than 90 percent of U.S. security dealers offer some form of interactive service, and 75 percent of security sales overall include at least one smart home device.
From the article "Is it ‘Smart’ Home or ‘Connected’ Home?" by Karyn Hodgson.
Electric vehicles (or EVs) had received a big boost off the heels of the pandemic as consumer interest over environmental issues coupled with hearty government subsidies helped fuel a respectable boom...
Parks Associates’ new Tech Ecosystem Dashboard, featuring ownership and purchase intention data from surveys of 5,000-8,000 US internet households, finds the net promoter scores (NPS) for Apple-br...
According to Parks Associates research, U.S. households that had five or more OTT subscriptions declined from 52% in Q3 2023 to 46% in Q1 2024 and average monthly spending on SVOD services dropped fro...
Eighty-six percent of alarm system owners expect a response within half an hour, and 42 percent expect a police response within 10 minutes of an alarm. Source: Parks Associates A large majorit...
