Providing market intelligence for more than 35 years

In The News

European Consumers Catch The Video Streaming Bug

The popularity of Over The Top (OTT) video is growing fast particularly in France and the UK.

According to new data released by Parks Associates on March 29, over half of UK and French (55% and 51%, respectively) broadband Internet households are now turning to online channels for their TV and video fix.  

From the article "European Consumers Catch The Video Streaming Bug" by www.thestar.com

Previously In The News

Bloomberg: 4K Apple TV in the works, set to be revealed alongside iPhone 8

Unnamed sources tell Bloomberg that the new Apple TV will be equipped with a faster processor capable of streaming higher-resolution content. A new version of the recently-launched TV app is also said...

Smart Home: $20 Threshold, Lingering Privacy Concerns

According to Parks Associates, 50% of U.S. broadband households surveyed consider $20 or more per month for a comprehensive smart home service to be a good value. More than 26 million U.S. households...

AT&T Deal: Merger For New Media Era Or A Bad Remake?

Pay-TV operators are seeing a "slow erosion of the core business," analyst Brett Sappington at Parks Associates said. "After years of attempts to be more than just a 'dumb pipe,' pay-TV operators h...

Roku Is a Must-Have for New Streaming Services

It's no surprise to see Apple TV+ coming to Roku. The Roku platform dominates the U.S. market, powering 41 million over-the-top devices and smart TVs, trouncing its next closest competitor with 36% gr...