It’s further evidence of the gap between esports and the mainstream coming to a close. The demand for esports content is only rising, with 10% of US broadband households watching it, according to recent Parks Associates research.
“While viewership of many traditional sports is waning, esports is well positioned to capture the attention of a generation that grew up playing video games,” Hunter Sappington, Park Associates research analyst, said. And if they’re not watching, chances are they’re playing. Parks said 62% of US broadband households play video games at least one hour per week.
From the article "Esports Invasion: Overwatch League Finds Distribution on Disney XD, ESPN" by Sarah Winegardner.
Parks Associates revealed that 27% of U.S. car owners would connected cars to communicate with the Internet-connected devices in their home, such as smart garage door openers and door sensors. Park...
New research by streaming tracker Parks Associates predicts the amount of revenue lost to piracy and password sharing will increase 38% to $12.5 billion over the next five years. While it is seldom...
What does all of this mean for your business, customer support agents, and your clients? The innovation that is happening with visual and augmented support is still just beginning, but when you look a...
“We need to look at problems in the home from a holistic perspective and realize it is the value of all these devices working together that will drive adoption of the smart home,” EVRYTHNG senior vice...
