Hundreds of millions of people own iPhones and Apple products.
So, it makes sense for Apple to dive headfirst into the electronic-home market (also called Smart Home technology).
So, these customers are likely to keep using Apple’s technology — and upgrading to newer models — to power their thermostats, alarm systems and lights.
However, the entire Smart Home market is expected to grow to $4 billion by 2017. This is according to research firm Parks Associates.
From the article "Dump Apple. Buy AT&T, GE Instead. Here’s Why …" by Frank Curzio.
The churn rate for OTT video services is 19 percent of U.S. broadband households, according to Parks Associates, meaning that roughly one in five households has canceled a streaming service in the las...
Brett Sappington, senior director of research at Parks Associates, said: “Several factors contribute to OTT video service churn by consumers. In some instances, consumers are experimenting with new se...
OTT video service adoption has increased 12 percent among U.S. broadband households since 2014, according to Parks Associates data. Parks Associates notes that adoption of OTT video subscriptions h...
Parks Associates has updated its top 10 list for subscription OTT video services, based on the number of subscribers, with Netflix holding the lead spot while Sling TV, Showtime and CBS moved up or en...
