The Europe market was identified as “different and complex” compared to the US, in which adoption and use cases differs greatly – as noted by Amit Kroll from Assa Abloy on day one of the conference; “It varies from market to market in Europe – for example, in Scandinavia 80% of DIY, whereas elsewhere people get installer to deploy our products.” Statistics from Parks Associates show although ‘interactive smart home ownership’ remains below 20% of broadband households in the UK, Germany, France and Spain, the UK followed by Germany are leading the way in Western Europe. Interestingly, Germany is the country that places most trust in the custom installer to provide smart home systems.
From the article "Connections Europe 2016 Report: What’s Holding Back IoT Adoption?" by Charlotte Ashley.
Netflix and Amazon’s Prime Video, two of the streaming industry’s pioneers, boast the most loyal subscribers, according to a study by research firm Parks Associates. The evolving streaming landscap...
The number of U.S. ad-supported streaming households that report having recently used an ad-supported video-on-demand (AVOD) or free, ad-supported streaming (FAST) service leapt to 41% in this year’s...
Data and Privacy Protections: Building a Trusted Smart Home, co-hosted Park Associates and Iris Powered by Generali, provides insight into the changing relationship that brands and service providers n...
In October, research firm Parks Associates said in the past month, 31% of U.S. households reported watching an ad-supported video on demand or a free ad-supported streaming service – a 13% increase fr...
