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May 28, 2018
All signs show the smart home market is heading for a boom. It’s expected to hit $53bln in 2022, according to Zion Market Research. That doesn’t just mean smart speakers. That includes everything from smart TVs, connected thermostats and even certain refrigerators. More than 50% of US broadband households own a smart TV, according to a new report from Parks Associates. Products are moving into the mainstream and everyone’s vying for a piece of pie.
From the article :CFX Tech: Roku Branching Out with Smart Speaker FCC Filing" by Sara Winegardner.
Smart home devices are basically everywhere now, but some people are still holding out on inviting internet-connected appliances into their home. So what would finally get them to adopt the Internet o...
Cord-cutter consumer research from Parks Associates shows the percentage of US broadband households that use only antennas to receive TV has steadily increased since 2013 to reach 15 per cent. The fir...
According to market research firm Parks Associates’ OTT Video Market Tracker service, the churn rate for OTT video services is 19 per cent of US broadband households, indicating roughly one in five ho...
Research from Parks Associates finds smart speakers inspire strong brand loyalty among owners – 97 per cent of smart speaker households own only one brand in this device category. The research reve...
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