The bigger problem facing the new Apple TV could be its price, analysts said. Reports suggest that Apple will price the device at $150. That's not only $50 more than what the company charged for its previous Apple TV, until it discounted it earlier this year, but it's $100 more than what the streaming sticks are selling for.
At that price, Apple could have a hard time finding buyers other than its most loyal fans, said Barbara Kraus, an analyst who covers the connected device market for Parks Associates.
From the article "Apple TV could be star of Wednesday's show" by Troy Wolverton.
Ad-supported VOD services are playing a pivotal role in delivering a relaxed, “tension-free” viewing experience during the pandemic's “troubling times,” Parks Associates analyst Steve Nason told his c...
The independent home automation hub is fading as a means to a do-it-yourself smart home purchase, Robert Parker, SmartThings senior vice president-engineering, told us after his keynote at the Parks’...
Geekatoo executive chairman Christian Shelton saw demand for tech services rising as more people add internet-connected devices - such as the smart thermostat Nest or Wi-Fi camera Dropcam - to their h...
When it comes to predicting when the smart home will become a mainstream phenomenon, we’ve repeatedly missed the mark. Some of us have enjoyed the benefits—and dealt with the few headaches—of living i...
