© Parks Associates
This custom report shares findings from an extensive study, including in-depth surveys and interviews of senior executives from streaming service providers, networks, and content sellers. These executives discuss their focus in 2024, including advertising, prices/revenues, and content acquisition and production. It also details the tools they plan or want to use in 2024, including AI (artificial intelligence) to overcome data-fragmentation challenges.
SymphonyAI is the leading provider of revenue optimization solutions exclusive to the media and entertainment sector. Their Revedia AI platform scales subscriber, content, and financial insight throughout the enterprise. The result of more than a decade of DARPA-funded Stanford University research, Revedia delivers data-driven intelligence at scale. Organizations rely on Revedia to tackle the greatest challenges facing media and entertainment today including subscriber churn, fragmented monetization models, disparate data sets, market uncertainty, and intense competition. Having analyzed billions of transactions on behalf of their clients over 35 years, SymphonyAI has cultivated a deep operational understanding of the industry and earned a trusted reputation among clients such as NBC Universal, Hearst, and Scripps.
