Join us for a compelling webinar that delves into the transformative effects of artificial intelligence (AI) on the entertainment industry, including the impact on the advertising experience.
AI will transform how businesses operate and how consumers view and interact with entertainment devices and services. The entertainment industry stands to benefit greatly and is moving forward with solutions that implement the technology but needs to do so strategically to earn consumer confidence and trust. Parks Associates data finds that currently 47% of US internet households report familiarity with at least one AI technology and 69% report concern with the data and privacy implications of its use.
This session will explore how generative and conversational AI are reshaping content creation, consumer engagement, and business strategies.
Vice President, Research
Parks Associates
VP of Advanced R&D, Media IP
Adeia
Global Chief Technology Officer
Huge
School of Law Professor
UC Berkeley
Global Head of Business Development and Partnerships
LG Ad Solutions
Director of Monetization and Client Services
DISH Media
