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Saturday, Aug 13, 2022

AVOD + TVOD: Enticing Retention Offering in a Budget-conscious Economy

The utilization of hybrid AVOD (advertising-based video on demand) and TVOD (transactional video on...

Wednesday, Aug 10, 2022

32% of smart tag owners report using the device to track another person without their knowledge

Parks Associates estimates 15.7 million smart tags will be sold in the US in 2022, rising to 94.9 mi...

Wednesday, Aug 10, 2022

Majority of US consumers intending to purchase wearables are willing to pay more for devices with health and medical features

Parks Associates’ Connected Health Summit features Jasper Health, Omron, Garmin, Becklar, and more s...

Saturday, Aug 06, 2022

The Rise of Online Pay TV

vMVPDs represent a small but growing percentage of the total pay TV market, and over time will becom...

Thursday, Aug 04, 2022

54% of US internet households own a connected health product, unlocking new value for remote care applications in health and senior care

Industry webinar, in cooperation with Syntiant, features insights on device data, role of AI in ne...

Tuesday, Aug 02, 2022

Consumer familiarity with electric vehicles will swing upward as EV market heats up

ChargePoint and other industry leaders to speak at Smart Energy Summit Parks Associates research...

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Latest Press Releases

AVOD + TVOD: Enticing Retention Offering in a Budget-conscious Economy

32% of smart tag owners report using the device to track another person without their knowledge

Majority of US consumers intending to purchase wearables are willing to pay more for devices with health and medical features

The Rise of Online Pay TV

54% of US internet households own a connected health product, unlocking new value for remote care applications in health and senior care

Consumer familiarity with electric vehicles will swing upward as EV market heats up

Providing market intelligence for more than 35 years

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Mindi Sue Sternblitz-Rubenstein

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Latest Press Releases

AVOD + TVOD: Enticing Retention Offering in a Budget-conscious Economy

32% of smart tag owners report using the device to track another person without their knowledge

Majority of US consumers intending to purchase wearables are willing to pay more for devices with health and medical features

The Rise of Online Pay TV

54% of US internet households own a connected health product, unlocking new value for remote care applications in health and senior care

Consumer familiarity with electric vehicles will swing upward as EV market heats up

Providing market intelligence for more than 35 years

Phone:

Email:

Mailing Address:

Expertise

Services

Events

Resources

About Us

Store