“There’s only so many consumers out there that are willing to pay full price,” said a research analy...
More than 300 streaming services are available in the United States, according to Parks Associates,...
When it comes to live streaming content, sports tops the leaderboard in U.S. households, according t...
A whitepaper released this week by research firm Parks Associates, “Value Beyond Home Security: Exp...
Parks Associates suggests Netflix opted to roll out its new pricing policy in these nations rather t...
It is important to understand the different types of services offered and how Parks Associates defin...
