Today’s consumers have multiple social media accounts, and according to Parks Associates research1, use an average of three public cloud services per household like Dropbox, Google Drive™ or Microsoft OneDrive, all of which increases their digital footprint. With so many ways to create, share and store content, there is a growing need for solutions that enable consumers to consolidate all of this crucial data. The My Passport Ultra drive with WD Discovery software makes it easier than ever to back up content from popular social media platforms like Facebook and Instagram*. With a few simple steps, users can download all of their content, including tagged photos and videos from Facebook, onto the drive. WD Discovery software is also an excellent way for users to keep a local copy of files they’ve stored on their favorite public cloud services.
“As the connected consumer has become more mobile, content is now scattered across multiple devices, cloud services and social media,” said Glenn Hower, Senior Analyst, Parks Associates. “The fundamental problem for consumers is that they may not remember what content is stored on what account. Device makers and service providers are positioned to provide a better way to integrate and improve the connected consumer experience.”
From the Press Release "Western Digital Launches New My Passport™ Ultra Drive to Help Consumers Easily Back Up Their Digital Lives."
Content streaming isn't the only case for increasing speeds. In a recent report from Parks Associates, U.S. broadband households owned an average of 10.4 connected devices in 2018. The report also pre...
Guardzilla, developer of the industry's first 360-degree Wi-Fi security camera, today announced it will join fellow thought leaders at CONNECTIONS™: The Premier Connected Home Conference on May 23 in...
According to a recent report of Parks Associates, 49% of people say that they see value in bringing sleep data collected from their sleep tracker to their doctor if needed. This is why we developed Sl...
According to Parks Associates, a leading market research firm, more than 25% of US households with a broadband connection have a smart home device, while more than 60% of ‘smart’ households own more t...
