“User experience defines the operator’s video services for consumers,” said Brett Sappington, senior director of research at Parks Associates. “Every pay-TV service and streaming video service is working to capture and maintain consumer attention in order to drive ongoing use and monetization. As a result, operators need a flexible platform that allows them to innovate rapidly and meet or surpass connected experiences offered elsewhere.”
From the press release "TiVo Introduces Next-Gen Platform, a Game-Changing TV Solution."
Parks Associates will host the 20th-annual CONNECTIONS™: The Premier Connected Home Conference on May 24-26, 2016 at the Hyatt Regency San Francisco Airport. The event, hosting 600+ executives, provid...
DALLAS, TX--(Marketwired - May 18, 2016) - Parks Associates announced today that Vivint Smart Home Chief Strategy and Innovation Officer Matt Eyring will deliver a keynote on the evolution of the smar...
PlumChoice’s Vice President of IoT Business Development Steve Thompson will also participate in the CONNECTIONS™ Summit panel, “Monetization Strategies for IoT and the Connected Home,” where he will d...
The interactive panel session, moderated by Parks Associates Research Analyst Brad Russell, examines trends in personalization, including privacy and security concerns and strategies to balance connec...
