"The global MDU market is ripe with opportunities to fully address the complexity of providing and supporting various technology solutions," said Elizabeth Parks, President, and CMO of Parks Associates. "For example, Parks Associates research finds one-third of property managers in the U.S. who offer WiFi on their largest properties experience problems such as difficulty maintaining connectivity and managing credentials. With a third of the U.S. population living in multifamily environments and more than half of the global population expected to be in an urban setting by 2055, there is a huge opportunity for building owners to help minimize connectivity issues, enhance and streamline operations, and differentiate the consumer experience."
From the press release, "Plume Launches Uprise to Transform Connectivity Services for MDUs."
According to Parks Associates, a leading market research firm, more than 25% of US households with a broadband connection have a smart home device, while more than 60% of ‘smart’ households own more t...
“Consumer concerns about data privacy and security, including both the unauthorized hacking of devices and theft of device data, consistently rank as one of the leading concerns about connecting devic...
According to a study by Parks Associates titled 360 View: Supporting the Connected Consumer, “Unresolved technical problems with smart home devices have risen 240% in 3 Years. 79% of consumers have se...
Parks Associates data shows that 90% of seniors consider it “very important” to live independently in their own homes for as long as possible, and Wi-Fi adoption in senior households is increasingly w...
