Brad Russell, Research Director at Parks Associates, a leading IoT research and consulting company observes, “While the IoT industry has many far-reaching goals for the use of data, astute manufacturers are working with IoT data experts such as Mnubo to find immediate, quantifiable value in leveraging device data to cut operational costs and optimize device performance.” Russell adds, “Consumers are warming to share data under the right circumstances: 40% of broadband households are willing to share data with manufacturers to update and improve the product or monitor it, to notify the user of any issues.”
From the press release "Mnubo Wins ‘IoT Analytics Solution of the Year’ Award for Driving Business Outcomes Through IoT Insights."
Parks Associates will host the 20th-annual CONNECTIONS™: The Premier Connected Home Conference on May 24-26, 2016 at the Hyatt Regency San Francisco Airport. The event, hosting 600+ executives, provid...
DALLAS, TX--(Marketwired - May 18, 2016) - Parks Associates announced today that Vivint Smart Home Chief Strategy and Innovation Officer Matt Eyring will deliver a keynote on the evolution of the smar...
PlumChoice’s Vice President of IoT Business Development Steve Thompson will also participate in the CONNECTIONS™ Summit panel, “Monetization Strategies for IoT and the Connected Home,” where he will d...
The interactive panel session, moderated by Parks Associates Research Analyst Brad Russell, examines trends in personalization, including privacy and security concerns and strategies to balance connec...
