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February 01, 2018
With a 37 per cent market share, according to Parks Associates research, Roku is essential to YouTube TV’s bring your own device strategy. The more pricey Apple TV will bring in far fewer new homes, but still an essential compontent in the product’s rollout.
From the article "YouTube TV added to Roku and Apple TV" by Julian Clover.
According to the researchers at Parks Associates, 15 percent of all pay TV subscribers in the U.S. with broadband connectivity downgraded to a less expensive service in the last year. Also, 34 percent...
Today, every major television outlet is in the midst of launching or advancing their direct-to-consumer VOD streaming services. Consumers now have more control and choice than ever, and the industry i...
Luring and keeping customers is becoming harder as the online streaming market gets more crowded and subscribers, freed from cable television's contract model, can cancel service with a click of the m...
If everything goes according to plan, the package will include major sports and news networks, as well as broadcast and general entertainment cable networks. Local broadcast affiliates are also likely...
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