Windowing, or the tiered pricing and scheduling around the release of premium video content, could be on its way toward a major overhaul in 2017. As Parks Associates analyst Glenn Hower pointed out, transactional VOD and pay-per-view rentals have been declining in past years while SVOD services have continued to gain market share and customer awareness. According to Hower, households spend an average of less than $1 per month buying and renting digital video.
From the article "Year In Review: Livestreaming, Mobile Drive Online Video Space" by Ben Munson.
But analysts estimate that Sling has racked up fewer than 1 million subscribers since it launched in February 2015. Vue's numbers are harder to get a handle on, but it's not on the list of top 10 most...
Mass-market adoption requires value propositions that the majority of consumers care about — saving money, being more energy efficient, staying comfortable and adding convenience to their lives. There...
Some 63% of US broadband households now subscribe to an OTT video service, rising from 57% at the beginning of this year, according to Parks Associates. Parks also updated its rankings for the top OTT...
But it's the move into healthcare that's the most exciting. You see, right now, digital healthcare and wearapeutics is a "small" market, worth about $5.7 billion in 2015, according to IoT marketing...
