Providing market intelligence for more than 35 years

In The News

WWE Network Is Now A Top Five Streaming Service

The WWE Network is now a top five streaming service, based on a report by market research and consulting firm Parks Associates.
WWE did a press release to tout the news, boasting their status as a top-five Over-the-top (OTT) streaming service, with WWE Network ranking above NFL Game Pass and HBO Now.
The only services above WWE are MLB.tv in fourth spot, Hulu in third spot, Amazon Video in second, and Netflix the number one market leader for streaming services.
With only 1.2 million subscribers, the WWE are some way off the dominance of Netflix, which has a staggering seventy million subscribers. However, market analysts see the Network as a strong product, due to the fresh content and live specials that occur monthly. That gives them an edge, as there’s no “seasonality” compared to some other streaming products. In terms of sport, only MLB is ahead of Vince McMahon’s product.

From the article "WWE Network Is Now A Top Five Streaming Service" by Grahame Herbert.

Previously In The News

Voice Commands, Personal Assistants the Next Frontier for Device Interactions, Gartner Predicts

Parks Associates released findings in October estimating that 46 percent of U.S. Millennials with smartphones use voice recognition software, while a separate report from TiVO indicated 43 percent of...

Majority Of Smartwatch Owners Have Paid Music Streaming Sub

Owners of wearable devices such as smartwatches and fitness trackers are far more likely to subscribe to paid streaming audio or music services such as Apple Music, Spotify or Pandora One, according t...

The Simple Reason Why I Won't Buy Roku Inc.

Roku (NASDAQ:ROKU) went public on Sep. 28, its stock surging nearly 70% from its IPO price of $14 per share. The stock hit almost $30 the following day, but subsequently pulled back to the low $20s....

Roku Plunges: 3 Reasons to Buy, 4 Reasons to Sell

Last August, Parks Associates reported that Roku controlled 37% of the streaming device market in the U.S., while Amazon, Google, and Apple held shares of 24%, 18%, and 15%, respectively. All three of...