WWE has been at the forefront of the media industry’s attempts to establish a business providing programming straight to viewers, without an intermediary like cable or satellite networks, while still maintaining lucrative TV deals. The company made all its content, including live events, available on the internet to paid subscribers in February 2014. Last year, WWE Network was the fifth-largest streaming service by subscriber volume, beating even HBO Now, according to Parks Associates.
Only Netflix, Amazon, Hulu and Major League Baseball’s MLB.TV ranked higher.
“WWE was making a long-term bet that they could grow subscribership online and revenues online better than they were doing with pay TV,” said Brett Sappington, senior director of research overseeing entertainment services at Parks Associates, who spoke before the earnings were released. “It was a big risk, a big bet. It looks like it’s paying off.”
From the article "WWE Gets Streaming Boost As Wrestling Fans Subscribe" by Brooke Fox.
Research from Parks Associates shows that over the past six years, self-installed home security systems are gaining momentum, slowly, but traction no less, over professionally installed systems. Recen...
Video analytics applications employ artificial intelligence to detect and identify persons, objects, animals, packages, license plates and other subjects of interest visible in video camera feeds. Vid...
CE research data from Parks Associates finds 36% of US broadband households who returned a specified CE or smart home device in the last 12 months cited difficulty in setup, installation, and usage as...
Technology is liberating boomers, seniors, families and caretakers by connecting care to the home. During the COVID-19 pandemic, 29% of U.S. seniors ages 65 and older have used video conferencing serv...
