They say TV has changed and people no longer want to watch stuff together in the living room. That’s not always true. You can discover new content together and still share a screen, while catching up on other stuff on the phone or tablet separately.
There’s a sense that smart TVs have the critical mass now to change the way content is delivered everywhere. Some 45 per cent of Western European broadband homes have smart TVs, according to research firm Parks Associates.
From the article "With technology mature, smart TVs help viewers discover new content" by Alfred Siew.
Parks Associates is an internationally recognized market research firm specializing in emerging consumer technology products and services. The company’s expertise includes the Internet of Things (IoT)...
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