And speeds appear to matter. Parks Associates reported way back in 2015 that fully one quarter of Americans who switched to a new ISP "did so in order to obtain a faster service at a comparable price."
And that’s why Verizon’s 1 Gpbs pledge for fixed wireless is so important. The 1 Gbps speed is rapidly becoming the de facto residential broadband gold standard, and Verizon is promising that it can reach that benchmark wirelessly. You have to admit that’s pretty impressive; Google Fiber launched in 2011 and here we are just seven years later with a completely wireless alternative to last-mile fiber.
From the article "With 1 Gbps speeds, Verizon’s 5G fixed wireless service will leapfrog the competition" by Mike Dano.
While connected home gadgets have always figured heavily into CES’ agendas in recent years, this year marked a shift in the specific kinds of smart devices people want, according to Jennifer Kent, VP...
Sure enough, this has spurred a lot of “hoppers,” or consumers who cancel and re-subscribe repeatedly to many different apps. Netflix releases a new season of “Cobra Kai,” so they binge that one month...
Sixty percent of pay-TV subscribers, or nearly half of U.S. broadband households, are interested in streaming movies and TV shows from an online video service as part of their pay-TV subscriptions, ac...
“All of these companies when they’re launching these DTC services are weighing, what is the brand equity?” said Steve Nason, a research director at Parks Associates who specializes in entertainment co...
