As wireless providers continue to up their unlimited data plan options, more predictions are flowing around how many wired broadband subscribers might abandon their service in favor of full-on dependence to mobile data. For example, in February, Parks Associates suggested in its “360 View: Mobility & the App Economy” report that 10 percent of U.S. broadband households might cancel their fixed broadband service in the next year or so, and lean on wireless services alone.
From the article "Wireline Substitution: How Much of a Threat Are Unlimited LTE Data Plans?" by Laura Hamilton.
Some 16% of US broadband households now subscribe to an over-the-top sports video service, according to Parks Associates. The NFL Game Pass is the most widely adopted service, with 6% of US broadba...
According to a recent report on TV viewership from Parks Associates, 20% of US broadband households don't have a pay-TV service, while 12% of those homes cut the cord in 2018. The report found that f...
In the US, some 23% of millennial heads of household opt to live in OTT-only, broadband homes, according to Parks Associates. The research firm said the figure compares to a national average of jus...
“Importantly, all of these services have increased their subscriber base over the past year. The top five OTT services have stayed consistent, primarily through maintaining or growing the massive user...
